2000

Jakala was created with the objective of offering companies an online gift program through a relational platform.

2002

Making use of the technologies already developed, strides are made with marketing services with greater value-added items: incentive and loyalty programs.

2004

Jakala acquires Promoplan ((Italian below the line leader) and its two controlled companies:
Gala Events and Catiturama (Italian leaders in MICE - meetings, incentives, conventions, events).
At the same time, Jakala becomes Jakala Promoplan.

2006

The team and skills are combined, reinforcing their presence in the area of loyalty programs, consumer promotions, and DM.

2007

Acquisition of 60% of Bye Bye Baby, a company specialized in media events and guerrilla marketing.

2008

Acquisition of 100% of GIR Promomarketing (an important Italian company in the field of loyalty programs for GD/DO/Petrol).

2008

In September, 2008
The group restructures its organization to respond to the development needs of the group's industrial plan, creating:
- Jakala Group
group holding
- Jakala Marketing Solutions
specialized in marketing and interactive communication for companies
- Jakala Events
specialized in corporate events
- Jakala eBusiness
specialized in e-commerce

2009

jakala US has been created with the objective of developing the groups marketing know how, trough direct experience on the most innovative market.