The project resulted in notable achievements, such as accommodating over 160 websites on the platform (and counting!), implementing a multi-vendor system for efficient feature sharing across brands, and hosting eight brands with room for further growth. Additionally, it led to a significant decrease in time to market and a notable reduction in the total cost of ownership, enhancing cost efficiency within the digital ecosystem.
JAKALA (formerly FFW) created the platform to be used in executing the company’s multi-brand strategy. The platform is used as the main driver in a larger Saint-Gobain revamp strategy. The flexible platform setup has extended to other sectors and now covers more than just the building sector.
The multi-brand website platform has allowed Saint-Gobain to create new digital user journeys by implementing clear synergies between multi brands on the same website. This will enable Saint-Gobain to serve its target groups with solutions responding to their needs.
The project achieved significant outcomes, including:
- 160+ websites: The platform successfully accommodates over 160 websites.
- Multi-vendor flexibility: A multi-vendor platform enables efficient feature reuse across various brands and websites.
- 8+ brands: Currently, eight brands utilise the platform, with potential for further expansion.
- Time to market reduction: The project led to a substantial reduction in time to market.
- Total cost of ownership (TCO) reduction: The TCO was significantly lowered, enhancing cost efficiency across the digital ecosystem.
Overall, Saint-Gobain utilised the following JAKALA services:
- Audits & technical consultancy
- Business and technical discovery
- UX & UI design
- Data and analytics
- SEO and performance optimisation
- Web development
- 25+ third party integrations
- Security and compliance
- Multi-brand platform
- Enterprise platform integration
- Continuous development and evolutions