Jakala: Unparalleled Higher Education Expertise
Chaney Kourouniotis
Chaney has run marketing and communications teams at both Stanford University and UC Berkeley; prior to that, she co-founded a boutique consulting agency, World Education Group, that assisted smaller universities with international student recruitment. Before joining JAKALA, she served as the Director of Marketing and Customer Experience for Rick Steves' Europe.
A graduate of Stanford and Georgetown, she has worked in and around academia for most of her career; in her current role as Director of Client Success at JAKALA, she supports Ivy+ and major state institutions with large-scale web and digital projects.
Noteworthy accomplishments as Higher Education leader:
- Rolled out a site overhaul for Stanford’s Freeman Spogli Institute that encompassed 38 subdomains and was used as a template for subsequent redesigns around campus, including stanford.edu
- Implemented Salesforce and marketing automation for UC Berkeley's Master of Laws program to manage recruitment, admissions, student services and alumni relations.
- Featured presenter at LSAC conference, topic of using Salesforce in law school admissions.
- Co-founder of first US student recruitment agency to be certified by the American International Recruitment Council.
Chaney's Topics of Expertise
Chaney is one of our most prolific and knowledgeable expert speakers. She uniquely taps into her experience as a marketing and communications leader at UC Berkeley and Stanford, while also applying insights from her experience advising cutting-edge strategy for JAKALA clients within higher ed and beyond.
Change Management
Change management and technology adoption support in higher education
Digital marketing & communications strategy
Chaney has led marketing and communications teams at both Stanford University and UC Berkeley
Effective discoveries that engage stakeholders
How deep-dive discoveries uncover insights driving confident decisions & stakeholder buy-in.
Communicating about technology
Chaney breaks down technical info into practical insights that empower understanding.
"Nine times out of ten, when you hit an obstacle in this work, you're not dealing with a budget problem or even a technology problem.
You're dealing with a people problem."
Higher Education Memberships & Affiliations:
- Council for Advancement and Support of Education (past)
- NAFSA: Association of International Educators
- Salesforce Higher Ed User Group (past)
- Featured Presenter: EduWeb, HighEdWeb, Acquia Engage, DrupalCon, Higher Ed Alliance
Click below to inquire about booking Chaney for presentations.
Chaney's speaking appearance fee is negotiable, and is based on level of preparation needed.
Higher Ed Digital Insights By Chaney
How WebOps Moves Your Mission Forward
An article and video providing conversational insight into how WebOps provides a foundation to help you navigate our continually changing world in a way that allows your teams to have participatory, instead of reactionary roles in your digital strategy.
Link to ArticleVideo: How to Build a University Website That Actually Works
A university website should support your mission, not be a chain around your ankle taking up time that could be spent achieving your goals.
Watch the VideoHow Higher Ed Can Improve Analytics Governance with GA4
We break down how partnering with internal teams and creating university-wide alignment can help establish clear guidelines on how data is managed and utilized.
Read MoreLearn More About Our Impact in Higher Ed
Explore more expert insights for higher education leaders. Learn about the transformative impact we've made with leading institutions of higher education.