Case Studies

JAKALA and Intesa Sanpaolo: third year of partnership in corporate Welfare Management with Welfare Hub

2 min read

Published on September 17, 2024

Solutions: Customer Value Management, Product & Service, Sales & Marketing Cost Optimization, Technology & Innovation, Tech Quality Engineering, IT Operation & Maintenance, Engagement Programs
Banking
JAKALA and Intesa Sanpaolo: third year of partnership in corporate Welfare Management with Welfare Hub
WelfareHub_RGB

Welfare Hub is the platform developed by Intesa Sanpaolo in collaboration with JAKALA, dedicated to managing corporate welfare programs. For the third consecutive year, Intesa Sanpaolo has chosen JAKALA to manage its internal welfare system, offering employees a wide range of benefits in the form of goods and services. This collaboration fully leverages the opportunities provided by tax regulations, ensuring effective and advantageous support for Intesa Sanpaolo employees and their families.


At a glance

~64K

Potential employees

+23K

Intesa Sanpaolo Group employees registered on the platform

+ €23 million

Allocated for voucher purchases, reimbursements, and contributions

Context & challenges

Intesa Sanpaolo Group is one of Europe’s leading banking groups (€688 billion in market capitalization), with a strong ESG commitment, ranking among the top globally for social impact and with a major focus on climate. Intesa Sanpaolo is a leader in Italy across all business sectors (retail, corporate, and wealth management). The Group serves 136 million customers through a network of over 3,300 branches across the country, holding market shares of no less than 12% in most regions.

Intesa Sanpaolo also has a strategic international presence with over 900 branches and 74 million customers, including subsidiary banks operating in commercial banking across 12 countries in Central-Eastern Europe, the Middle East, and North Africa. Additionally, it has an international network specialized in supporting corporate clients in 25 countries, particularly in the Middle East, North Africa, and areas with significant dynamism from Italian companies. 

Our approach and solution

JAKALA played a crucial role in the success of the Welfare Hub project for Intesa Sanpaolo Group. With constant dedication and meticulous attention to detail, JAKALA met every client request, ensuring that each proposed solution was perfectly tailored and aligned with expectations. A key element of the project’s success was the strong synergy between JAKALA and Intesa Sanpaolo, further strengthening the long-standing partnership with one of its most important clients.

JAKALA’s ability to understand and meet client needs resulted in the creation of a highly customized platform that effectively addresses the corporate welfare needs of Intesa Sanpaolo. The focus on the well-being of employees and their families led to the development of a comprehensive and integrated people-oriented welfare system.
Building on the positive feedback from previous years, the Bank expanded its collaboration with JAKALA, entrusting the Welfare Hub platform with managing reimbursements for expenses incurred by employees’ families (e.g., school fees, public transport subscriptions, etc.) and contributions to supplementary pensions. The catalog also offers a wide range of vouchers and services from leading national and international brands, with broad and diverse territorial coverage.

Technologies

Engagement Cloud (EC)

Results

  • 01

    Tailor-made platform

    A customized platform aligned with the client’s needs and expectations, designed to meet the needs of Intesa Sanpaolo employees and their families.

  • 02

    Strengthening the partnership between JAKALA and Intesa Sanpaolo

    The collaboration between JAKALA and Intesa Sanpaolo on this project has further consolidated a long-standing partnership with one of its most prominent clients.

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Discover more about JAKALA's unique offering

Solution

  • Product & Service
  • Customer Value Management
  • Sales & Marketing Cost Optimization
  • Technology & Innovation
  • Tech Quality Engineering
  • IT Operation & Maintenance
  • Engagement Programs

Industries

  • Banking

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